Our Quality

So What Is A Premium Tyre?


The meaning of a premium tyre is not so simple. If you're looking to buy new tyres today, there's a vast range of tyres, tyre manufacturers and tyre brands. But premium tyres have distinct characteristics.

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Such important tyre properties, such as rolling resistance and wet braking are outlined in the new EU tyre label and can easily be viewed at the time of purchase. These two important tyre performance characteristics help separate premium tyres from the crowd and are now widely used to justify the term 'premium tyre'.



Premium performance tyres are not necessarily produced just by well-known manufacturers - we've proved it with our new Z Tyre range. Premium tyres should demonstrate particularly good test results in braking distances, tyre wear and helping you to reduce fuel consumption. These standardised tests and the EU tyre label should demonstrate superior quality.

But even though these tests show that premium tyres can boast significantly better performance than the majority of competition in the low price segment, the new z_kl.png premium Z Tyre braBB Label.jpgnd with its own outstanding EU label values proves premium quality need not necessarily be expensive.

Premium Tyre Quality


With today's high motorization standards and the high traffic density, it is important to pay particular attention to the quality of the tires. Special attention should be paid to the braking distance when the road is wet. A test with precisely defined criteria is carried out for the new tire label. But what is the difference between a class A and a? Let's look at the braking distances. A shorter braking distance may help prevent an accident. In the case of full braking, a tire of Category A compared to category F can significantly reduce the braking distance.

Web example spider web.jpgPremium tires with excellent EU label values ??significantly reduce the risk of braking on wet roads. The use of special rubber admixtures and further chemical admixtures such as silicate compounds and an optimized tread design help to ensure safety on the road. Premium tires also offer a low rolling resistance and help to optimize fuel consumption. At the same time, they help save money and thus contribute to environmental protection.

Combining the opposites between good wet grip and longevity is the art of tire development. Reduced, even abrasion with simultaneous wet grip helps the driver to enjoy their tires longer. A modern tire must be balanced in its characteristics and support the modern, electronical auxiliary systems such as RDKS and ESP in the vehicle.

But as good as the tire may be, safety on the road is the responsibility of the driver and is based not least on a forward-looking, traffic-adapted driving style. Even a premium tire, however good, can not replace the driver's responsibility and attention.